[screen 1]
A sensational claim appears in your feed. Before you invested five minutes checking, you would have shared it. Instead, you verified - and discovered it was false.
Those five minutes protected your credibility and stopped disinformation from spreading further through your network. Fact-checking isn’t about being skeptical of everything - it’s about being strategic.
[screen 2]
What Is Fact-Checking?
Fact-checking is the process of verifying claims against reliable sources and evidence. Professional fact-checkers do this full-time, but basic fact-checking is a skill anyone can learn.
Key principle: You’re not trying to prove your initial impression right or wrong. You’re trying to find out what’s actually true, wherever that leads.
[screen 3]
When to Fact-Check
You can’t verify everything you encounter. Prioritize fact-checking when:
- The claim is surprising or dramatic
- You’re tempted to share or act on it
- It confirms your existing beliefs strongly (confirmation bias risk)
- It’s about an important topic
- The source is unfamiliar
- Something feels off, but you’re not sure why
Most content doesn’t need verification - save your effort for claims that matter.
[screen 4]
The SIFT Method Revisited
Remember the four moves from our source evaluation module:
Stop: Don’t react immediately
Investigate the source: Who’s making this claim?
Find better coverage: What do trusted sources say?
Trace to the original: Find the original context
This simple framework handles most fact-checking needs efficiently.
[screen 5]
Lateral Reading
Professional fact-checkers use a technique called “lateral reading” - instead of staying on the original source and judging it there, they immediately open new tabs and search for information about the source and claim.
Open new tabs to:
- Check what others say about the source
- Find other coverage of the claim
- Look for the original source of information
- See if fact-checkers have addressed it
This “reading across” the web is more effective than reading deeply on one site.
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Using Reputable Fact-Checkers
Professional fact-checking organizations have resources and expertise you don’t. Use them:
International:
- FactCheck.org (US, Annenberg Public Policy Center)
- Snopes (general fact-checking, internet rumors)
- PolitiFact (US politics, Pulitzer Prize winner)
EU/Regional:
- Full Fact (UK)
- AFP Fact Check (global)
- EU vs Disinfo (EU disinformation database)
Meta-resources:
- International Fact-Checking Network (IFCN) directory
Many claims have already been verified by professionals.
[screen 7]
Evaluating Fact-Checkers
Not all “fact-checking” is legitimate. Evaluate fact-checkers themselves:
- Transparent about methodology?
- Corrections when they err?
- Non-partisan funding (not political parties/campaigns)?
- IFCN certified (if possible)?
- Clear distinction between fact-checking and opinion?
- Cite sources so you can verify independently?
Legitimate fact-checkers explain their process and reasoning clearly.
[screen 8]
Reverse Image Search for Claims
Visual claims often include photos as “evidence.” Verify images:
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Right-click image → Search image with Google
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Or use TinEye.com or Yandex image search
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Look for earliest appearances
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Check if image appears in different contexts
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Verify the original source and date
This catches old photos presented as current, images from different locations, or staged photos presented as authentic.
[screen 9]
Checking Scientific and Medical Claims
Health and science claims need special attention:
- Check peer-reviewed publications (PubMed, Google Scholar)
- Look for scientific consensus, not single studies
- Verify researcher credentials and affiliations
- Check for conflicts of interest
- See if reputable health organizations address it (WHO, CDC, etc.)
- Be wary of “miracle cures” and extraordinary claims
Legitimate scientific reporting acknowledges uncertainty and limitations.
[screen 10]
Red Flags in Claims
Certain patterns indicate likely false or misleading claims:
- Extraordinary claims with weak evidence
- Appeals to emotion over facts
- “They don’t want you to know…”
- Mixing some true facts with false conclusions
- Vague sourcing (“sources say,” “experts believe”)
- Conspiratorial framing
- Time pressure (“Share before they take this down!”)
These tactics appear in disinformation more than legitimate information.
[screen 11]
The Limits of Fact-Checking
Fact-checking has limitations:
- Can’t prove something never happened
- Opinion and interpretation aren’t fact-checkable
- Some claims are too vague to verify
- Evidence may be unavailable or disputed
- “Technically true but misleading” is hard to rate
- Corrections rarely reach original audience
Understanding these limits helps set realistic expectations for verification.
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Building Fact-Checking Habits
Make verification routine:
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Pause before sharing anything dramatic or surprising
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Check one additional source before accepting important claims
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Use lateral reading - open new tabs to investigate
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Search for existing fact-checks on the claim
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Verify images with reverse search
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Note your sources if you post corrections
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Model good behavior - normalize fact-checking in your network
These habits compound over time. Your network becomes more resistant to disinformation as you share reliable information and correct misinformation you’ve accidentally shared.
[screen 13]
When Fact-Checking Goes Wrong
Common pitfalls:
- Falling for confirmation bias while verifying
- Accepting the first search result without checking further
- Using poor-quality fact-checking sources
- Spending hours on obviously absurd claims (strategic waste of time)
- Engaging in arguments rather than quietly verifying
- Sharing misinformation while debunking it (repeating the false claim)
Be aware of these traps as you develop fact-checking skills.
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Your Role in the Information Ecosystem
Every time you verify before sharing, you:
- Stop misinformation from spreading through your network
- Model critical thinking for others
- Maintain your own credibility
- Make the information environment slightly better
- Resist manipulation attempts
- Practice and strengthen verification skills
Fact-checking isn’t about being suspicious of everyone. It’s about taking responsibility for information quality in your sphere of influence. Small individual efforts create collective resilience.